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Early-Stage Growth Episode 604 October 22, 2024
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In this solo episode, I discuss the critical role of packaging in retail.
Packaging is often your first impression at the shelf. I emphasize that even the best products can fail if their packaging does not meet retail standards.
I outline key considerations for creating retail-ready packaging, including supply chain logistics, shelf appeal, and the importance of brand visibility.
This episode is packed with actionable insights for emerging beauty brands to ensure their packaging stands out on the shelf and resonates with consumers.
Scaling Emerging Beauty & Monique
https://www.instagram.com/moniquehbenoit/
https://www.linkedin.com/in/moniquehbenoit/
https://www.instagram.com/scalingemergingbeauty
https://scalingemergingbeauty.com/
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Tagged as:
beauty brand packaging brand awareness consumer behavior emerging beauty brands how to build a beauty brand packaging product design retail retail strategies shelf appeal supply chain
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Scaling Emerging Beauty is a podcast that sits at the intersection of business, beauty and retail.
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