play_arrow
Listeners:
Top listeners:
00:00
00:00
volume_up
chevron_left
-
play_arrow
E611: Marketing with Empathy, Integrity, & Intention Monique Benoit
-
play_arrow
E610: Responsible Networking - Following Up to be Persistent Not Annoying Monique Benoit
-
play_arrow
E 609: Selling In & Creating a Strong Pitch Deck for Retailers Monique Benoit
-
play_arrow
E 608: Strategic Promotions During the Holidays and Beyond Monique Benoit
-
play_arrow
E 607: The Role of PR Exposure for Emerging Brands Monique Benoit
micBeauty From The Shelf is now Scaling Emerging Beauty!
Episode 203: Ulta Beauty’s Support for New Beauty Brands
-
play_arrow
PLAY EPISODE
Description arrow_drop_down
Description
In this episode, I sit down with Renée Reid of Ulta Beauty. Renée is the Senior Brand Manager of Diversity, Equity and Inclusion at Ulta Beauty, and she drives the DE&I strategy across the merchant’s business. Renee works with the brands to ensure they have a positive experience working with Ulta Beauty and is also responsible for Ulta’s MUSE Accelerator Program. This episode includes tactical points of what Ulta Beauty is looking for from new brands.
This episode gets personal, we know that business is one hat that founders wear but we are people too. We might be running a business but have other things happening in life. These are part of the challenges that founders overcome. I hope you enjoy this episode as we talk about keys to growth, and also personal points of wisdom.
Podcast Outline & Order
1:43 Why are new beauty brands important to Ulta Beauty?
3:17 What are some of the things Ulta Beauty looks for in early-stage brands?
5:47 How does an Accelerator program like Ulta Beauty’s MUSE Accelerator help early-stage brands? What resources are brands given?
7:35 Do brands in the MUSE Accelerator get visibility to buyers?
8:14 How should brands respond to the “no” to improve their next outreach/outcome?
10:58 How can brands put their best foot forward when they approach Ulta Beauty?
12:53 What can a new brand expect from Ulta Beauty as a partner?
Follow Us on LinkedIn:
Ulta Beauty MUSE Accelerator Information
https://www.ulta.com/company/dei/muse/muse-accelerator
Applications for the 2023 Accelerator program is open until June 26, 2023. Apply today!
The Emerson Group
The Emerson Group is a consumer products and equity organization that works with brands that sell into retailers across the USA, Mexico and Canada. Our services include logistics, marketing, consumer insights, brand design, consumer care, and more. For more information on our organization, visit emersongroup.com.
Episodes
play_arrow
play_arrow
play_arrow
play_arrow
Start podcasting
Lorem ipsum dolor sit amet, consectet adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore. Lorem ipsum dolor sit amet, consectet adipiscing elit, sed do eiusmod tempor incididunt ut.
Lorem ipsum dolor sit amet, consectet adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore. Lorem ipsum dolor sit amet, consectet adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore. Lorem ipsum dolor sit amet, consectet adipiscing elit.